Explain the importance of IA tests with advice for parents — Sample messages for helping parents help their students do well on the IAs. Please note: This is a Word file which will download to your computer so you can copy and paste the content if you choose to use one of these messages to your school parents.
Retention: Help new students connect with classmates –– Keeping new students over the long term starts with integrating them at the beginning
Teachers Role in Marketing — How teachers should focus only on terrific teaching and primo parent communication
Teachers Role in Marketing: Part 1 Focusing on what parents find most important
Teachers Role in Marketing: Part 2 Character development is your highest priority
Teachers Role in Marketing: Part 3 Academics are still vital
Teachers Role in Marketing: Part 4 Prioritize communication as essential
Teachers Role in Marketing: Part 5 Communicate in a way that is convenient for parents
Teachers Role in Marketing: Part 6 Commit to primo student progress communication
Teachers Role in Marketing: Part 7 Communicate progress conveniently for parents
Teachers Role in Marketing: Part 8 Listen, listen, listen
Education Expo — Whether you call this event an open house or an education expo, you need an event where you can highlight the great learning that happens at your school. This can both energize your current parents and be an opportunity to invite potential parents. The following messages focus on prepping in the fall for an event in January or early February.
Education Expo: Plan an open house — The first steps in planning an open house to demonstrate and celebrate great learning to current & prospective parents
Education Expo: Start open house planning — Reminder and overview of open house planning
Education Expo: Open house attendance — Outlines ideas for getting people to come to your open house
Education Expo: Open house activities — A list of possible activities for demonstrating the quality of your academic program
Education Expo: Open house activities idea list — This links to a new page with ideas from teachers in NCC. This list will be updated as we hear of new ideas
School Success Seminar — This event combines providing a valuable service to your community and creating an excuse to publicize your school. Thank you, Larry Unterseher, for the idea.
School Success Seminar: Plan a “Helping Your Child Succeed in School” seminar — Offering a seminar for school and community parents to learn how to help their child succeed in school
School Success Seminar: Promote your seminar internally — Ideas for encouraging school and church parents to attend your “Helping Your Child Succeed in School” seminar
School Success Seminar: Ready or not? — Determine readiness to promote your school success seminar to your community
School Success Seminar: Promote your seminar externally — A template and steps for customizing and using it to promote your seminar to your community
Family visitation –– You can pick one of the following two options, but don’t try to do both. Your parents are likely to feel a little overwhelmed if teachers and board members both visit them.
Family visitation: Schedule in-home visits with students’ families — Building positive relationships with parents
Family visitation: Ask school board members to combine a satisfaction survey with in-home visits — Building relationships between parents and board members while learning how parents view the school
Research potential feeder schools — Learning which schools you will want to try to promote through
Build relationships with feeder schools — Connect with the educators at potential feeder schools
Start telling your parents now — Outlining deadlines and fees that will be expected next year
Schedule recruiting performances at local schools — Promoting your school and it’s music program through tailored concerts for elementary schools